Design of merchandising units
Chivas XV Launch
For the launch of Chivas XV, an exciting new expression of this leading blended Scotch, we were asked to create the display units and “white space” areas at Dubai Duty Free. The branding for this 15-year-old whisky, finished in Champagne casks is bold, dynamic, rich and fluid, we used these elements in the creation of highly visual displays.
With bursting casks frozen in time and gold splashes extending onto floor spaces, coupled with high action engaging video on oversized screens, this display drew sustained attention from duty free shoppers.
“Their work has been exemplary both from a creative perspective as well as producing results.”
General Manager, Pernod Ricard Gulf
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